One of Dubai's leading luxury real estate firms, Imtiaz Developments, has unveiled a new collaboration with the Emirates Environmental Group (EEG), the region's prominent environmental NGO. This partnership is a testament to the company's dedication to sustainability in the real estate sector.
As part of this commitment, the developer will plant one tree for every apartment it constructs. This eco-friendly initiative, set to commence this year, targets the planting of over 2,000 trees in its first phase, marking a significant stride in reducing the UAE's construction industry's carbon emissions.
Imtiaz Developments aims to foster both urban growth in Dubai and global environmental preservation by integrating sustainability into its development process.
According to Masih Imtiaz, CEO of Imtiaz Developments, they recognise their responsibility to contribute to a greener and more sustainable future as developers. This initiative is designed to set a new benchmark in the industry, demonstrating that luxury and sustainability can thrive together. Their partnership with Emirates Environmental Group underscores their goal of creating eco-conscious, innovative communities.
The Emirates Environmental Group will provide its expertise and support to ensure the success of the project. Habiba Al Mar’ashi, co-founder and chairperson of EEG, highlighted the necessity of collective efforts to address environmental issues saying that their collaboration with Imtiaz Developments highlights the significant impact that corporate responsibility can have. By planting 2,000 native trees, they are enhancing Dubai’s green spaces while promoting sustainable practices in the corporate and community sectors. This initiative reflects their shared vision for a more sustainable UAE.
With this project, Imtiaz Developments continues to strengthen its position as a leader in luxury real estate while also setting a new precedent for sustainable development, providing a forward-thinking model where both the environment and people are at the forefront.
Original article reference: Gulf Business.

